6 Shocking Reasons Your Business is Not Growing, Solutions
1. IGNORANCE
First off, most times it’s because you know absolutely nothing about how business works and you do not want to know.
Using Igbo apprenticeship system as an example, the reason why it exists is not just to help poor people. It’s a means of teaching young, growing boys the ropes of business.
Believe it or not, you need to learn about business if you want to succeed. You can either learn it from a mentor, or by taking courses.That thing you want to learn from courses or from a mentor, you will learn it from experience. And you will know why experience is the best teacher for a fōōl.
Take out time to ask questions, do research, take marketing courses, learn about the business and the best ways to do it before jumping in.The world is changing, it’s becoming more advanced. Tiktok has more than 1 billion users as at 2022, take advantage of it.
There are tools that can make your business better.Learn about them. How do you want to do business on social media without learning about it?In this competitive year? Where everybody wants to be a seller, you don’t want to stand out? How do you want to succeed?
2. YOUR MINDSET
When it comes to business, mindset is everything.You should wake up every morning with the right mind of succeeding in your business even when it seems everything is going South.Focus on the positives, ignore the negatives.
Some people of are depressed and they still carry that aura into their business. Any small challenge, they are tired, any small thing, “Life is this and that”. You are anxious for nothing.You are what you think. A positive attitude and the right mindset will make all the difference in your business.
3. YOU ARE DOING BUSINESS FOR THE SHORT TERM MONEY
Money is a good motivation, but short term money isn’t.You are just trying to do business or anything, not because you love it or anything. You are just looking for food to eat immediately and you are fine.
Urgent 2K and you are happy. No other plans, no investment/savings. And the funny thing is that it does not work that way.With that mindset, you would get discouraged easily because it might not happen the way you are planning it.
Before you choose a business/ start a startup, make sure you love that field. Make sure it’s not about the money. Make sure you have a solid plan.So that when the money isn’t coming yet, your love for the business will keep you going.
4. IMPATIENCE
Running a business is like SEO. Very little immediate returns. You might start working today and start seeing results next month. In situations like this, you must have patience and the zeal to wait until the results starts coming in.
Forget about immediate money for the first few months.Know that you cannot make immediate profit and be okay with that knowledge.
5. YOU DON’T HAVE THE RIGHT CROWD AROUND YOU
Some people have use!ess friends that can never help their business, or do anything to encourage them.It’s very okay to change your circle if they are always pessimistic about you making attempts in learning a skill or business.
The likes of, “This particular business is too hard or stressful. No much gains inside”, avoid them in every way possible.
6. YOU DO NOT WANT TO SPEND MONEY.
To do business in the 21st century, you need to spend money. You need to take risks. It’s competitive out there. You need to spend money on flyers, on adverts, on marketing.
Look around you, the world is developing, it’s becoming digital.Spend money to get money is the new deal.
MTN paid millions to design their logo.Facebook paid millions of dollars to design their meta logo.Companies recruit designers and marketers and they spend millions.They are not stup!d. They know what they are doing. It’s worth every penny.
Spend that money!